Hi everyone! To help build out your points of view around brand management, I wanted to share with you an article that describes trends in brand management in 2011. The article touches on a number of sectors and on some key brand trends. Please read the article by Interbrand - a global brand management consulting company.
http://www.interbrand.com/Libraries/Articles/Sector_Predictions_2011.sflb.ashx
Chris
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